Research pricing

Start with the question. Price the right scope.

A useful quote depends on what you need to learn, where the research applies, and how your team will use it. Share the brief and we can discuss the right route.

Choose a starting point

Published coverage or a new brief?

The fit depends on whether available report coverage answers your question or your team needs a different scope.

01 / Existing report

Start with published scope.

Review the report's market definition, countries, segments, period, and analysis before deciding if it fits.

Inspect report pages

02 / Custom research

Shape the work around your decision.

Define a customer group, geography, comparison, or question that calls for a specific research brief.

Explore custom research

What shapes a quote

The details matter more than a price tag.

A price without the scope can be misleading. These are the points to define before comparing proposals.

01

Market boundary

The products, buyers, countries, segments, and period included in the question.

02

Depth of analysis

The comparisons, source work, and level of detail needed to support the decision.

03

Use and access

Who needs to read or share the work, and the rights required for that use.

04

Delivery needs

The requested format, review process, and timing agreed for the scope.

Before you proceed

Ask for the scope in writing.

Confirm what the work includes, how it will be delivered, and the permitted use before committing. For a published report, review its available contents and terms. For custom work, agree the brief and deliverables.

Review the terms

Licensing, purchases, cancellations, and privacy are governed by the applicable policy documents.

Get a relevant proposal

Tell us what you need to decide.

Share the market, coverage, and intended use. We can discuss available report coverage or a custom scope.

Send a research enquiry